Saturday, August 28, 2010

The plan going forward...

So on the drive up to Edmonton after work on Friday, in between periods of scribbling down possible topics of discussion on the back of a gas receipt while using the steering wheel as a desk at 130 kilometers per hour, I started to think about the best way to go forward with this site.

I initiated my brainstorming with the simple matter of how frequently I should post, or whether I should even set a target at all.  However, it quickly became apparent that ideas like this have a habit of starting strong and then fizzling out, much like Air Canada's common shares each time they announce some sort of news and investors momentarily forget that the company they are buying into doesn't actually make money (-$1.02/share for the first 2 quarters this year; Air Canada is one of the few companies I despise as much as I despise the fixed fees on my monthly gas bill that total more than the gas I use).  Therefore, I have decided to aim for a once per week post target.  I also like this idea because I will have a full business week of events to filter through prior to choosing the best ones to tear into.

My next thought was what day I should do this on.  Historically, Tuesday has always been my most hated day of the week.  I can deal with Monday, because it's the first day back to work after the weekend, and everyone ramps up to their 15 minutes of meaningless contribution for the day quite gradually.  And, once Wednesday rolls in, well, it's almost Thursday, which means it's almost Friday.  I began to think that by posting Tuesday it might have an opportunity to climb the ladder in my days-of-the-week mental ranking, but it eventually lost out to Sunday.  Sunday works the best, because after watching 60 Minutes, I'm usually at my rage-iest, so that should provide sufficient motivation.  The weekend also works best because the markets are closed, and one can take a stab at what the prior week meant and what the future week could hold in store.

So that's the plan I have for now.  At any rate, I'm headed to bed because I'm old and boring (if I was at home, I'd be even cooler and head to the grocery store because the crowds are the smallest on Saturday night, and I hate other people ;).

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